Back when I was running a boutique B2B PR agency I came up with the term 'PR marketing'.
John Cleese once said that comedian Ronnie Corbett - one half of The Two Ronnies - had 'the best timing' he had ever seen. Timing is everything in comedy, and it's pretty important in marketing too.
I was planning on writing this Monday's Marketing Minute on the impact of AI on marketing and then got distracted by tonight's Q&A on the ABC, which happened to be about the rise of AI, robots, and for some reason particularly sex robots and killer robots. If you've seen any Austin Powers films you'll know that they can be both at the same time.